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商品編號： 9-703-427 出版日期： 2002/11/21 作者姓名： Casadesus-Masanell, Ramon;Yoffie, David B.;Mattu, Sasha 商品類別： Other 商品規格： 25p 再版日期： 2010/02/08 地域： 產業： Electronics manufacturing 個案年度： 1968 - 2002
商品敘述：
Describes three stages in Intel''s history: the initial success and then collapse in DRAMs and EPROMs, its transition to and dominance in microprocessors, and its move to become the main supplier of the building blocks for the Internet economy. Allows a rich discussion of industry structure and transformation in DRAMs and microprocessors, creation of competitive advantage and value capture, and sustainability.
涵蓋領域：
Industry analysis;Competitive strategy;Corporate strategy;Internet
相關資料：
Case Teaching Note, (5-704-465), 28p, by Ramon Casadesus-Masanell, David B. Yoffie, Sasha Mattu;Spreadsheet Supplement, (XLS314), 0p, by Ramon Casadesus-Masanell, David B. Yoffie, Sasha Mattu
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